A Former London Gallerist Is Helping Artists Make Some Extra Money by Selling Tickets to Personalized Digital Studio Visits

A new digital platform is promising to connect artists with the
wider art world through customized digital studio visits.

StudioVisit, which launched on May 29, is
hosting tailored events with artists, ranging from traditional
studio walkthroughs, to seminars and performances⁠. To
participate, artists create custom experiences for individuals or
groups.

For one forthcoming iteration, the London-based duo Cooking
Sections will present a performative lecture over a themed cocktail
or meal, to be designed by the artists and made by attendees at
home. In another event, YBA artist Adam Chodzko will host a
tour of the British seaside town of Whitstable, while eating
oysters and discussing an early performance work.

Participating artists range in career status, but all have had
some institutional visibility. The growing list includes last
year’s Turner Prize co-winners, Tai Shani and Zadie Xa, as well
as installation artist Samara Scott, who is based in Dover,
and Lydia Ourahmane, who is based in Algiers.

“The idea is that the group tour, which may have ten to 50
visitors, is more accessible to broader audiences, whereas a
private tour will have much more opportunity for one-on-one
conversation,” says Tyler Woolcott, the London-based curator who
founded the initiative. “This platform aims to acknowledge the
value of the artist’s time.”

Tickets to attend range from around £15 to £35 for group visits,
and £120 to £250 for tailored events aimed at collectors and other
patrons.

The idea came to Woolcott after he ran his own gallery in
London, Rowing, for seven years, between 2011 and 2018.
“Visiting artists’ studios was my favorite part,” he
says. Once lockdown measures ease, he says he plans to
continue StudioVisit with in-person events.

The post A Former London Gallerist Is Helping Artists Make
Some Extra Money by Selling Tickets to Personalized Digital Studio
Visits appeared first on artnet News.